Alpian, a privately held bank focused on the massively flourishing Swiss market, digital first
The startup is targeting a significant portion of the Swiss population – those with investment assets ranging from CHF 100,000 to CHF 1 million.
The company plans to attract these massive wealthy clients by using a combination of machine intelligence and human consultants to create unique portfolios that match personal “preferences, beliefs, philosophy and goals.”
In addition to the basic private banking offering, each account will have a debit card and a multi-currency account. Alpian is also investing in financial education content through its recently launched i-vest platform.
Schuyler Weiss, CEO of Alpian, says: “While the Series A fundraiser was for the creation of a digital bank, the Series B fundraiser is intended primarily to launch the bank in the Swiss market.
“This approach will ensure that Alpian is in a strong position to provide the best possible service to its clients later this year, provided that Finma has a full banking license.”